Creative Services & Ideas — Kolkata

Senior creative expertise for brands and agencies.

Twenty-eight years of copywriting, branding, design and 3D — boutique by choice, senior by default. Ex O&M, JWT, Rediffusion.

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Two ways in

Pick your door
Selected work

A few things worth showing.

All work →
Nabina is the rare senior who can write the line, art-direct the film, and still hit the deadline. We brief her like a department, not a freelancer.
Executive Creative Director · National agency network — attribution on request
Trusted over 28 years
Ogilvy
JWT
Rediffusion
Emami
ITC
Exide
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[ portrait — Nabina ]
The maker behind the work

I spent 28 years inside the big agencies learning how good work actually gets made — then built a studio small enough to keep all of that craft in one head.

Copywriter by trade, art director by habit, type designer and maker by obsession. NGCSI is the senior bench you brief directly.

More about Nabina
Questions
Do you work white-label for agencies?+

Constantly. A good part of my work ships under someone else's logo. Credited or invisible — whatever the engagement needs.

Are you a one-person studio or a team?+

One senior pair of hands across strategy, words and design, with a trusted bench of specialists — illustrators, animators, sound — pulled in by project.

What does a typical engagement look like?+

Anything from a single sharp piece of copy to a full identity. Project-based or retained. We scope it on the first call.

Do you take on smaller brands and MSMEs?+

Yes — that's half the practice. You get agency-grade thinking without the agency machinery or the markup.

Let's talk

Have something that needs to be said well?

Tell me who it's for and what it has to do. I'll tell you whether I'm the right hands for it.